Reading Challenge 2017 – Jan Update

First of all. New blog layout!

Secondly, I’ve just completed my first book for the year (hurray!):

Quick Review

Title: To Sell is Human

Author: Dan Pink

Premise:  Nearly all of us are in sales, whether we like it or not. By “sales” Pink refers to convincing a person to part ways with a resource they own (i.e. time/money/attention) in exchange for something you are offering (i.e. service/product)

Some key Takeaways:

  • The Sales ABC has changed from  BEING Always Be Closing –> Attunement Buoyancy Clarity
  • An interesting way of examining depression and Anxiety:
    • Depression = Stuck in the Past
    • Anxiety = Stuck in the future
  • There is a golden ratio of positive to negative moments throughout a day, which tips the scale of  a person’s “general mood” from negative to positive – minimum ratio of 3 positive : 1 negative (any lower ration and you’ll be predominately feeling negativel) to a maximum of 11:1 (anything greater and you’re looking at being delusional)
  • Three things which sales should DO –> Pitch, Improvise and Serve


Very insightful and practical book. Case studies/exercises were really helpful. Worth reading, especially those who think ‘used car salesman’ when thinking about sales.

Current reading list:

#Book TitleAuthorStatus
1To Sell is Human: The Surprising Truth About Persuading, Convincing, and Influencing OthersDaniel H. PinkCompleted
2The Inevitable: Understanding the 12 Technological Forces That Will Shape Our FutureKevin KellyStarted
3Thinking, Fast and SlowDaniel KahnemanNot Started
4Tools of Titans: The Tactics, Routines, and Habits of Billionaires, Icons, and World-Class PerformersTimonthy FerrissNot Started
5What If?: Serious Scientific Answers to Absurd Hypothetical QuestionsRandall MunroeNot Started
6Homo Deus: A Brief History of TomorrowYuval Noah HarariNot Started
7Diffusion of InnovationsEverett M. RogersNot Started
8The Goal: A Process of Ongoing ImprovementEliyahu M GoldrattNot Started
9Flip the ScriptBill WackermannNot Started
10A Theory of Fun for Game DesignRaph KosterNot Started
11The 4 Hour Work WeekTimonthy FerrissNot Started
12The Lean StartupEric RiesNot Started

Goal tracking

Here’s my spreadsheet for those interested in my progress so far – link